Caritas Berlin

The 10th of September is the World Suicide Prevention Day. Regard to this day, a small Out of Home campaign was created for the Caritas Association Berlin in cooperation with u25 Germany. The choice of coasters as a medium transports the topic into the society in an informal, easy way. Ironic and unhelpful phrases on the one side meet a serious and genuine offer opportunity to talk about the topic on the other. The goal is to de-taboo the topic of suicide and to encourage people to have open conversations and to seek help. (telephone counselling service, available 24 hours a day, 0800 1110111)

Cooperation: Carina Mähler